TTMA President

Sarah McCann


September, 2021

Dear TTMA Members, Supporters and Friends,

The last nearly two years has been quite the roller coaster ride and definitely one for the books! I am so honored to have been able to serve as the TTMA President during this time to lend my support and leadership to this organization. Even though it has been a whirlwind, it seems that our industry is finally starting to get back on track. It has been so great to see so many of you in person at our last two events at the SoFi Stadium and The Garland and, most recently, at the Cal Travel Summit in beaufitul Hungington Beach.  

Thank you to everyone who has attended our last two events. What a treat it was to tour the new SoFi Stadium and throw a football on the field! And last month’s Off The Record with Thomas See was a night those who attended will not forget.

After having to cancel our biggest event of the year in 2020, we are so grateful that we can move forward with our highly anticipated Annual Awards Luncheon on October 12th.  This year, we are honoring Roger Dow, President and CEO of U.S. Travel, with the Anastasia K. Mann Leadership Award. The event will be hosted at Knott’s Berry Farm, who is also the recipient of our Landmark Award.

We know the last two years have been tough on everyone, especially financially and we have kept that in mind when pricing out tickets and sponsorship opportunities for the event this year. This event is a celebration of how resilient our industry is and we want to ensure that our industry can all come together to celebrate Roger Dow and Knott's Berry Farm in person.  We hope that you can all make it out for this not-to-be-missed event. We are offering early bird pricing on individual tickets, through September 19. So be sure to take advantage of that pricing before it goes up. Every ticket to the event will also include complimentary parking and admission into Knott’s Berry Farm after the event (same day ticket), compliments of the park.


As always, it is a privilege to work side by side with our incredible Board of Directors and our TTMA Executive Director and to continue the work of making TTMA even more valuable to all of our members.  Thank you again to all of our members, colleagues and friends for your continued support of TTMA. 

Sarah McCann
2021 President, TTMA - Travel & Tourism Marketing Association, Inc.